Simple, transparent pricing

    Choose the perfect plan to grow your business. Upgrade, downgrade, or cancel anytime.

    Starter
    $97/mo
    Billed monthly - AUD + GST

    Essential tools to start mastering the customer journey.

    Starter inclusions:
    2 users · 2,500 contacts
    Email Marketing & Campaigns
    Social Media Scheduler
    Reputation Management
    Contact Management
    24/7 In-App Support
    Knowledge Base
    Start Your Trial

    Experience it for 14 Days FREE

    Most Popular
    Standard
    $197/mo
    Billed monthly - AUD + GST

    The complete platform to scale your business on autopilot.

    Standard inclusions:
    Unlimited users · Unlimited contacts
    Everything in Starter, plus:
    Core Features
    AI Studio*
    Ads Manager
    24/7 In-App Support
    Knowledge Base
    Start Your Trial

    Experience it for 14 Days FREE

    Pro
    $297/mo
    Billed monthly - AUD + GST

    Advanced tools and dedicated support for maximum growth.

    Pro inclusions:
    Unlimited users · Unlimited contacts
    Everything in Standard, plus:
    Dedicated Onboarding Call
    Monthly Office Hours Access
    10% Off Implementation Services
    15 Mins Monthly Tech Support
    First Priority at Office Hours
    Access to Discounted Premium Support Plan
    24/7 In-App Support + Live Chat Support
    Start Your Trial

    Experience it for 14 Days FREE

    *Usage fees apply for AI features, SMS, and Email marketing. View our Price Guide for detailed usage rates.

    Features

    Core features

    Conversation AI*
    Voice AI*
    Content AI*
    Funnel AI*
    Reviews AI*
    Website & Funnel Builder
    Domain Management
    CRM & Pipelines
    Custom Dashboards & Reporting
    Email + SMS Marketing*
    Inbound & outbound calling*
    Unified Conversations
    Social Media Management
    Workflow Automation
    Forms, Surveys & Quizzes
    Booking Calendars
    Ad Manager
    Online Reputation Management
    Courses
    Payments & Invoicing
    Optimo mobile app
    And more!
    Communities
    API Access

    AI and communication features have small usage-based fees — most businesses pay $10–$30/month extra. Click here to view our price guide

    Add-ons

    Optional Add-ons

    Tailor Optimo with these optional add-ons. Enable only what you need.

    AI Employee (unlimited AI usage)
    AI Studio*
    Ask AI (on AI Paid Plan)
    Branded Client Portal App
    Dedicated email IPs
    Domain purchasing
    HIPAA compliance
    Online listings management
    Prospecting tool
    Premium support
    WhatsApp integration
    WordPress hosting

    *additional mthly fees on top of your std mthly subscription apply for add ons.

    Ready to upgrade your business software?

    Join thousands of modern businesses that use Optimo to save time, impress clients, and grow faster.

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